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Carbon Research Brand Design

Carbon Research

Carbon Research is a brand identity created for an academic journal founded in the context of carbon neutrality. The logo combines the image of the earth with the atomic structure of carbon to express environmental protection. Line connections merge the latitudes of the earth with electron tracks, suggesting open thought and wider communication. The symmetrical and surrounding structure reflects a cohesive academic community. The combined logo is printed on journal covers and other physical media, and it remains legible at a minimum size of 20 by 5 millimeters.

Carbon Research Brand Design by sxdesign was selected as an exceptional representation of communication design by the A' Design Awards. Carbon Research Brand Design received the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2022. The A' Graphics, Illustration and Visual Communication Design Award is an international, meritocratic, just and fair design prize which honors outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.

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