Tracing
Tracing is a unique typography designed specifically for tracing paper packaging. It moves beyond function, becoming a medium for imagination and expression. Embodying minimalism, 'Tracing' combines bold features with delicate touches. The design draws inspiration from various typefaces, showcasing diverse stroke widths. After many versions, a balance between robustness and delicacy was achieved. Every element was carefully crafted, ensuring a cohesive look. Tracing is not just a typeface; it inspires creativity on paper.
Tracing Package Typography by Yichen Wang was selected as a creative representation of communication design by the A' Design Award. Tracing Package Typography won the Iron A' Design Award in Graphics, Illustration and Visual Communication Design in 2024. The A' Graphics, Illustration and Visual Communication Design Award is an international, meritocratic, just and fair design accolade that celebrates superior design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
